Special Situations
What others call “crisis communications”, we call “special situations”. Crisis implies a lack of planning and preparedness, and the best way to deal with a special situation is to be prepared. How you react to an issue often determines how you are perceived for long afterwards.
When an issue emerges you need to ask yourself:
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Do you know your channels of communication?
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Do you have clear lines of command and sign off?
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Have you made friends in the good times?
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Do you know who your spokespeople are and have they been properly trained?
We have advised on special situations ranging from mining disasters to financial meltdowns and multi-jurisdictional data breaches. While we are able to drop everything and help you at a moment’s notice, we would rather have as much prepared as possible and minimise the potential for headless chicken syndrome.
We offer:
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Preparedness consultancy;
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Desktop and real time simulations;
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Usable crisis manuals and bibles – in plain English, ideally with decision trees;
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Media training.
